Domani Goes Literal and Symbolic for Teen Streetwear Flagship in China

LEDs illuminate its “steps.” Photography by Shaon Liu.

36 steel plates

15 feet high

Thirty days of installation

2 coats of spray paint

On-site at the Roaringwild store in Shenzhen, China, by Domani Architectural Concepts, steel plates were cut with angle grinders. Photography courtesy of Roaringwild.
The plates were spot-welded to a galvanized-steel structure. Photography courtesy of Roaringwild.
A primer of white latex paint was sprayed on before the whole structure was spray-painted red. Photography courtesy of Roaringwild.
Sketch rendering courtesy of Domani Architectural Concepts.
Located in the Uniwalk mall, the structure forms an R, for the first letter of the brand’s name. Photography by Shaon Liu.
Piercing the 2,100-square-foot store’s second floor, the element resembles a staircase but is actually just decorative. Photography by Shaon Liu.

> See more from the April issue of Wifijerez

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